Creative Strategy, Branding, Logo Design, Collateral Design, Signage Design, Custom Illustration, Copywriting
Picture a ragtag band of creatives having a party in a contemporary art museum. This is a debaucherous event wrapped up in a quirky, classy setting. We worked to create branding and collateral that, from the outside, appeared classic and restrained, but from the inside, was wild and unapologetic.
Holiday office shenanigans can often lead to some rough aftermath. We wanted to arm Factory employees with some preventative measures to (hopefully) avoid some odd Monday morning conversations. So, we developed a survival guide packed with inside jokes and references to previous holiday parties.
Even though the invite revolved around preventing embarrassment, the on-site signage was there to promote partying. We thought is wise to bring the dualistic quality of our messaging full circle with an open invitation to let loose and get rowdy. Just don't touch the art.